From a story on WQOW-TV, Eau Claire:

CUMBERLAND, WI. (Press Release) – 3M Cumberland was formally welcomed into the Department of Natural Resources’ Green Tier program today, during Earth Week, at a celebration event at their facility in Cumberland, Wisconsin. DNR officials congratulated 3M for its commitment to environmental protection during the celebration, which included staff and management from the facility, local officials and 3M Corporate officials.

“The Department of Natural Resources is proud to add 3M Cumberland to the growing ranks of Green Tier companies,” Department of Natural Resources Secretary Matt Frank said. “They have proven that they are leaders in their community by managing operations to protect our shared natural resources for future generations.”

Frank said it is fitting the company is welcomed into Green Tier during Earth Week when so much is being done to enhance the natural resources of the state.

3M has a long-standing corporate commitment to three pillars of sustainability, also known as the triple bottom line: environmental protection, social responsibility and economic progress. 3M uses this philosophy to reduce their environmental footprint while continuing to grow their business. To do this, 3M pioneered the concept of pollution prevention with the creation of the Pollution Prevention Pays (3P) program in 1975. The 3P program is based on the reality that pollution prevention is more environmentally effective, technically sound and economical than conventional pollution control equipment. 3P seeks to eliminate pollution at the source through product reformulation, process modification, equipment redesign and the recycling and reuse of waste materials. By 2009, 34 years later, 3P ideas and initiatives from employees have prevented 2.9 billion pounds of pollutants and saved 3M nearly $1.2 billion.